I first learned about Aevi through a chance encounter with one of the co-founders, Marie. She was—and is—radiant. She wore no makeup, had her hair tied loosely up, and glowed. Turns out, that glow was in part a healthy helping of her Nourishing Face Oil.
I love this line. It’s natural that works, isn’t crazy expensive, and lasts. Perhaps just as importantly, Aevi is deeply committed to sustainability. Everything is recyclable and they use earth friendly ink in all their packaging. Get one of everything.
Check out our interview below!
Q: What inspired Aevi?
We (Marie and Natalie) both grew up with sensitive skin. Aevi is a skincare brand that embraces sensitivity as a way to feel and connect, and we share a practice to help you radiate from within. Our product inspiration comes from being in and of Nordic nature—gentle and effective ingredients, with simple and sustainable packaging for low environmental impact and to echo our Scandinavian aesthetic.
Q: What’s your current skincare routine and how do you take it to the next level for self-care days?
Natalie: I have very dry and sensitive skin, so I focus on soothing and hydrating my skin. I like to use a gentle oil cleanser, jojoba oil, followed by our Hyaluronic Serum to boost hydration, and our Nourishing Face Oil to lock in the hydration and protect my skin for the day or add nourishment for the night. It also gives me a natural glow! When I have a little extra time, I like to add in our blue clay face mask (coming soon) and add some tapping with serum and facial massage with the oil to boost circulation and define shape.
Q: Who / what / where is your beauty inspiration?
Marie: My mother and her effortless beauty—she radiates from the inside out.
Q: What’s currently in your handbag?
Marie: Doterra deep breath essential oil, RMS luminizer, a rosequartz heart crystal, Aevi All-Over Balm, Aevi Clean Hand Sanitizer, and my weekly words of affirmation.
Natalie: Our All-Over Balm is my everywhere essential, the Clean Hand Sanitizer helps to give me peace of mind, an Ilia lip tint and a notebook to write down my thoughts.
Q: Do you have any “can’t live without“ beauty?
Marie: Tammy Fender Rose Mist and Aevi Nourishing Face Oil.
Q: Do you have a beauty secret?
Marie: Be proud of your uniqueness.
Natalie: Hydration—inside and out. And if you want to feel more beautiful, help others feel beautiful.
Q: Do you have a self care ritual?
Marie: I take time to meditate and do my breathwork / yoga asana once a day.
Q: What’s your love language?
Natalie: I love to give thoughtful gifts and receive them in return but above all, words of affirmation and hearing loving words.
Marie: A bit of everything. :) Mainly quality time and acts of service.
Best advice you’ve ever received?
Marie: You are exactly where you’re supposed to be.
Natalie: Don’t take it personally.
Q: I’ve heard a rumor Aevi is coming out with some new things (yay!). How do you develop something new?
We create products that we feel we need—Aevi is about simplicity with nothing unnecessary. As for developing the products, we work with experts in the field to help us formulate and we go through every step of the process testing and refining together. It can be a long process but it's always so worth it at the end when we hold the final product in our hands and get to share it with the world.
Follow Aevi on Instagram here!